RELIGIOSITY AND ENTREPRENEURIAL ORIENTATION AS AN ANTECEDENT FACTOR OF MSMES RESILIENCE

Abstract

This study aims to investigate how entrepreneurial orientation and religiosity influence the resilience of MSMEs. This study is both quantitative and descriptive. This research makes use of a survey methodology. Utilizing a questionnaire, data were collected. This study focuses on micro, small, and medium-sized enterprise (MSMEs) actors in the Banyumas and Purbalingga Regencies. This sample was determined using a non-probability sampling strategy, particularly the purposive sampling technique. The findings revealed that entrepreneurial orientation and religiosity have a positive effect on the resilience of MSMEs.