RAJI MOL, SONIA DELROSE NORONHA. UNDERSTANDING BRAND ADDICTION: UNRAVELING CONSUMER BEHAVIOUR, BRAIN PROCESSES AND SOCIETAL IMPACT. EPRA International Journal of Multidisciplinary Research (IJMR), [S. l.], v. 10, n. 1, p. 90–95, 2024. Disponível em: https://eprajournals.net/index.php/IJMR/article/view/3497. Acesso em: 25 aug. 2024.