MARKETING ANALYSIS INVOLVING DEMAND AND PROFIT ASPECTS IN BADI MAKING OF KEONJHAR DISTRICT OF ODISHA

Authors

  • Dr. Ashutosh Dash Economist, DPMU, Deogarh Planning & Convergence Dept., Govt. of Odisha
  • Dr. Kabita Kumari Sahu Associate Professor in Economics, MSCBU, Baripada, Odisha

Keywords:

Badi, Marketing, Entrepreneurs, Women, Self Help Group.

Abstract

The objectives of paper are to highlight mainly the marketing analysis and demand as well as profit analysis of Badi making involving Women Badi workers in Keonjhar district of Odisha. The study is based on primary data collected from 200 Women Self Help Groups badi workers respondents of five selected areas.

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Published

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How to Cite

Dr. Ashutosh Dash, & Dr. Kabita Kumari Sahu. (2022). MARKETING ANALYSIS INVOLVING DEMAND AND PROFIT ASPECTS IN BADI MAKING OF KEONJHAR DISTRICT OF ODISHA. EPRA International Journal of Research and Development (IJRD), 7(10), 90–96. Retrieved from https://eprajournals.net/index.php/IJRD/article/view/1005