CUSTOMERS VIEWS OF SWIGGY'S ONLINE FOOD ORDERING WITH SPECIAL REFERENCE TO COIMBATORE CITY

Abstract

The emergence of the Internet more recently has boosted the e-commerce sectors in nations like India. Online food ordering services are now simple for customers who want food delivered right to their door thanks to advancements in e-commerce. Although consumers still go out to eat, they find it quite handy to order food online like Swiggy, Zommoto, Uber eats because it saves them from having to go to the restaurants in person. In this survey, our primary goal was to examine how customers felt about online food delivery services. We chose to examine customer view of online food ordering on swiggy in order to better understand the elements that have drawn customers in developing nations like India to them.