A REVIEW OF CHATGPT AI’S BENEFITS AND IMPACT ON E-COMMERCE SECTORS

Abstract

The artificial intelligence (AI) tool ChatGPT, created by OpenAI, uses sophisticated natural language processing to produce material and responses that are human-like. The journal article examines the impact of ChatGPT, an advanced language model, on the e-commerce industry. The article provides an overview of ChatGPT's capabilities, including its ability to provide personalized recommendations and address customer queries in real-time, and explores how these capabilities can improve customer engagement and satisfaction. Moreover, the article delves into the latest AI technology that ChatGPT utilizes, highlighting its ability to adapt to the constantly evolving e-commerce landscape. The article also analyzes the potential impact of ChatGPT on businesses, including increased sales and revenue, as well as improved customer retention and loyalty. Additionally, the article highlights how ChatGPT can increase customer engagement and satisfaction, ultimately leading to increased sales and revenue for e-commerce businesses. The article concludes with a discussion of the future of ChatGPT in e-commerce and its potential to transform the industry as we know it. Overall, the journal article presents a comprehensive analysis of the benefits and implications of ChatGPT for e-commerce businesses.