S.Kowsalya and Dr. S. Gandhimathi (2023) “IMPACT OF ADVERTISEMENT AND SALES PROMOTION STRATEGIES ADOPTED BY DMart”, EPRA International Journal of Research and Development (IJRD), 8(7), pp. 239–244. Available at: https://eprajournals.net/index.php/IJRD/article/view/2488 (Accessed: 22 July 2024).